Understand What Domain Name And Hosting Is And Why Your Brand Needs Its Own.
Understand What Domain Name And Hosting Is And Why Your Brand Needs Its Own.
You might have come across these terms and not know what they are, but I’ll help you understand.
Domain Name:
A domain name is the address of your website (e.g., (elevextech.com). It’s like your brand’s digital identity, making it easy for customers to find and remember you online. It is usually used to refer people to the home page of your website.
Hosting:
Web hosting is a service that stores your website’s files and makes them accessible on the internet. Think of it as renting a virtual space for your website to live. It’s like owning a space on the vast internet space, cool right?
Why Your Brand Needs Its Own Domain Name:
1. Professionalism: Having a custom domain name looks more professional [e.g (brandname.com)] than a generic one [e.g (brandname.abc.xyx.com)]
I see some brands with the latter. Well, it is someplace to start. But people wouldn’t rate you as a professional.
If you want to appear professional then you’ll have to switch things up as soon as possible.
2. Branding: A custom domain name helps establish your brand’s identity and reinforces your brand name.
That’s exactly a reason your website address shouldn’t include an unfamiliar name.
3. Credibility: A custom domain name shows you’re invested in your brand and serious about your online presence.
You’re always going to attract your kind.
You can’t afford to appear unserious while hoping to do business with serious people.
4. SEO: Having your own domain name can improve search engine rankings and make it easier for customers to find you.
If people can remember your brand name, they should also remember your domain name.
5. Control: With your own domain name, you have full control over your website and content.
Many people relinquish this control by opting for free hosting. The adverse effect is that they can go down at any time and you won’t be able to do anything.
It means you still haven’t reserved a space for your business on the internet.
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Investing in a custom domain name and hosting is crucial for establishing a professional online presence. It’s a small step that can significantly impact your brand’s credibility, visibility, and success.
– Register your custom domain name
– Choose a reliable web hosting service
– Build a website that showcases your brand and connects with your audience
By doing so, you’ll be well on your way to creating a strong online presence that reflects your brand’s values and professionalism.
If you need help or clarification on this contact us, we design websites that doesn’t only look great but follow design and marketing principles that helps you convert.
Send us a message and we’ll get started.